What is Absolut Vodka?
Absolut Vodka can be seen on bar shelves across the world as a premium vodka for creating adventurous, hand-crafted cocktails or simply drinking straight from a glass.
Absolut has a somewhat revolutionary past. Its creator, Lars Olsson Smith, created what was then called Rent Brannvin in response to a monopolized liquor market. It did so well that it made Smith quite wealthy but drove Sweden to monopolize his brand, calling it Absolut Rent Brannvin. From there, a higher-end product called Absolut Vodka was introduced as the Vodka of Sweden.
Absolut became a global product in 1979 and from there has become a powerhouse in the world of vodkas. Much of Absolut Vodka’s success can be attributed to its advanced advertising practices. Even very early on, Absolut was known to have whimsical advertisements that drew the attention of an audience. At one point, Absolut had a wildly successful campaign that featured a custom, commissioned artwork from popular artist Andy Warhol. Art has continued to be a major focus for the vodka maker, and Absolut has drawn in Hollywood types to hawk its product as well.
Absolut Vodka is nothing if not unique. Splashing on the scene as a newcomer in the late 1970s, Absolut gained notoriety for its unusually shaped bottle. For those interested in sustainability and environmental responsibility, Absolut takes the cake in that regard as well. From repurposing distillery byproducts as animal food to sourcing all of its wheat (used to make the vodka itself) from local farms.
Absolut Vodka has made a name for itself from its upstart history, advertising campaigns, and unique approach to the industry. Once an Absolut Vodka hits the glass, it makes its name all over again as a smooth, subtle vodka that can be fashioned in any way.
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Absolut Vodka Prices
How Does Absolute Pricing Compare?
Absolut Vodka has made a name for itself as a premium vodka. It is important to compare prices with other vodkas of the same presumed quality. Obviously, there will be a notable price difference between a brand like Absolut, known for its impeccably smooth taste, and a lesser brand that can be garnered in a plastic bottle.
When comparing brands of similar quality, or from the same shelf, Absolut comes out on the lower end of the pricing spectrum. As seen below, when compared to the average price of the competitors combined, Absolut Vodka is the more affordable option.
Absolut Vodka Prices List
Type |
Size |
Price |
Competitor Average |
---|---|---|---|
Absolut Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
1L |
$26.99 – $29.99 |
$38.50 |
|
1.75L |
$29.99 – $39.99 |
$49.50 |
|
Absolut Elyx Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Citron Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Apeach Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Mandrin Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Vanilia Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Raspberri Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Peppar Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Pears Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Mango Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Ruby Red Vodka |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Cherrys |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Grapefruit |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Lime |
750ml |
$13.99 – $20.99 |
$29.50 |
Absolut Vodka Calories
Another typical comparison amongst liquors is their impact on the dietary considerations of the customer. Vodka is known to be a lighter drink, which is why many diet-conscious drinkers prefer it over other liquors and certainly over the high caloric volume of wine and beer. The way vodka is distilled is unique in comparison to most other liquors. A process called column distillation removes almost all flavor and along with it, all the proteins from the finished product. This lends itself to the notable lack of taste in vodka and lower caloric content. The chart below outlines the calories in different serving sizes of vodka, along with a referencing point – the equivalent calories in the common apple.
Calories List
Size |
Proof |
Calories |
Equivalent calories of apple numbers |
|
---|---|---|---|---|
Absolut Vodka |
1oz |
80 |
67 |
1 x |
1.5oz shot |
80 |
96 |
1.5 x |
|
100g |
80 |
231 |
4 x |
Calorie breakdown: 0% fat, 0% carbs, 0% protein.
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Common Mixed Drinks Recipes with Absolut Vodka
Absolut Vodka is commonly used as the premier ingredient in many cocktails and hand-crafted concoctions world-wide. Its subtle vodka taste, combined with a wide range of flavor options, provides the perfect ingredient for a fantastic elixir. While there are many unique creations in bars, saloons, and speakeasies across the world, here are several more common and simple recipes sure to highlight the incredible taste of Absolut Vodka.
Bloody Mary

Mix all ingredients, aside from celery and lemon, in a mixing glass. Pour into a tall glass, preferably a high ball glass. Use celery and lemon (or basically anything you’d like) as a garnish.
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Lemon Drop

Add all ingredients into a shaker filled with ice cubes. Shake. Pour shots into a chilled shot glass.
Moscow Mule

A mule mug is the best presentation of this cocktail, as the copper keeps drinks ice cold. Fill the mug with ice. Add Absolut Vodka, along with lime juice. Fill the remaining space with ginger beer and garnish with lime.
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Martini

Add all ingredients to a mixing glass filled with ice cubes. Stir (or shake, depending on the customer) and strain into a chilled martini glass. Add olive and garnish with lemon.
Espresso Martini

Add all ingredients to a shaker filled with ice cubes. Shake and strain into a chilled martini glass. Add coffee beans as a unique garnish.
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Add all ingredients to a tall glass, preferably a high ball glass, filled with ice. Use lime as garnish (some prefer lemon).
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